Blog

Designing for user experience can save time and money. But how do you build support for designing for the user? Consider the return on investment, or ROI, of UX. A great video that breaks down the ROI of UX is from Dr. Susan Weinschenk. She shares how UX addresses the top 3 reasons software projects fail and several benchmarks to use when measuring ROI. Read More

You’ve heard of UX Designers, but do you know what they actually do? The title can be a bit misleading. While design plays a role, UX designers do so much more. Let's explore the six stages of UX design. Read More

In an article published on TechCrunch last year, Carson Miller discusses why The Future Of Front-End Development Is Design. Building new digital products is easier and more affordable than ever, but you still have to build a product that users love...and therein lies the challenge. In today’s job market, code literacy is an essential skill for designers and managers, not just developers. It's also beneficial for front-end developers to understand user experience design. The demand for this hybrid role is growing quickly in Nashville, which is why we created our Front-End Web Designer/Developer Bootcamp. Read More

One well known practitioner that has been talking and writing about the emergence of a “hybrid” UI/UX designer/front-end developer for several years is Brad Frost. Frost uses the term “Frontend Design” to refer to these hybrids who both handle UI/UX design as well as implement the design in front-end code. In a recent blog post, Frost speaks to the trend and the reasons for the trend. Read More

We all know that software technology is constantly evolving. This evolution drives change in which technologies are used in Nashville, how technologies are leveraged by employers, and what skills and knowledge are needed in new tech talent. We try to monitor those changes in Nashville’s tech talent demand. We also try to collaborate with employers and working professionals to identify opportunities to help meet changing needs through training. Based on our conversations over the past two or three years we have identified two new programs that are planned for launch later this year. Read More

Nashville is a creative community. As you look around this vibrant city, you’ll find interactive digital in music, healthcare, transportation, education, entertainment, and publishing. In fact, you would be hard pressed to find an industry that does NOT have interactive digital products, environments, systems, or services. Three students share their experience with the UI & UX for Digital Product Design course. Read More